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Customer Experience: Does Yours Start With A Wait?
by Chris Echevarria For those of you who follow my posts, I shared with you that I am in the process of obtaining my certification in Customer Experience and that I would share some of the most...
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Customer Experience: Winning Hearts Is Winning Business
by Chris Echevarria Last month I had a chance to explore the idea of customer experience from the five senses. It’s in the way your customers see, feel, hear, possibly touch and taste their way through...
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Are Customer Experiences Connected In All Your Channels?
by Chris Echevarria How do you connect across all of your customer experience channels or touch points? As time permits I try to fit in as many Webinars about customer experience as I can. Yesterday...
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Customer Service vs. Customer Experience
by Chris Echevarria Much to my chagrin, “due to technical difficulties”, I was unable to attend the PrintMediaCentr #printchat last month “Creating and Managing Customer Experiences.” Deborah sent me...
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Tips For Shipping Materials To International Markets
by Marc Zazeela Marc Zazeela is a 20-year veteran of international mailing and shipping. He says, “My customers are my friends. They bring issues to me that challenge my imagination and my company’s...
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The Social Media Change Agent And Customer Experience
by Chris Echevarria Over the past few weeks almost everyone I’ve spoken to has made mention about the horrible customer experience example involving a cable company and a dissatisfied customer wishing...
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The Gold Nugget – The Customer Experience
by Chris Echevarria The Gold Nugget -The Customer Experience I read an interesting article this week posted by Colin Thompson in Printing News entitled “Treat Your People like Gold Nuggets in the...
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How Do You Tell Customers Their Ideas Are Bad?
Remember the last time you told a customer their idea was bad? Did you hesitate? Maybe you didn’t want to lose the job. Maybe you wanted to avoid an uncomfortable discussion. Maybe your customer just...
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Looking Across The Digital And Print Chasm In 2016
There is no doubt that today we live in an omnichannel world. From our mobile phones loaded up with apps, photos and text messages to the physical print we still receive, the average person is being...
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2019 CMYK Manifesto: Invest in Your Audience
Greeting Citizens of The Printerverse and welcome to a New Year! My role as your Intergalactic Ambassador gives me a pretty unique vantage point since it allows me to be able to meet with, speak to...
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